You make six figures. You still feel broke. Find out why in 2 minutes.

The Dollar After You Max Your 401(k): A First-Gen Investor’s Order of Operations

Last month a software engineer I’ll call Daniel sat across from me with a good problem. He had maxed out his 401(k). Every dollar the IRS allowed, automated into the plan since January. He earned $190,000, his wife was finishing residency, and $40,000 sat in his checking account doing nothing. “I did what everybody told […]

Case Study: The Pharmacist Who Found a Hidden $38,000 a Year

First-generation pharmacist working on a laptop at a clean desk

A pharmacist making $190,000 a year was leaving $38,000 on the table. Every. Single. Year. And her old advisor told her there was nothing to do about it. I’ll call her Ada. She did everything the internet told her to do — maxed her 401(k) like clockwork, never missed a contribution, felt responsible. When she […]

The First-Gen Wealth Gap: What the Research Shows

First-generation professional reviewing financial charts at a desk

Ask a first-gen professional what they make, and you’ll hear a number that would make their parents weep with pride. Ask what they keep, and the room gets quiet. I’ve sat across from the highest earner three generations of a family has ever produced — a pharmacist at $190,000, an engineer clearing $250,000, a physician […]

The $40,000 Door Your 401(k) Might Be Hiding

Healthcare professional reviewing her 401(k) benefits portal on a laptop

A pharmacist I’ll call Ada came to me last spring with her benefits portal open on her laptop. She earned $190,000 a year. She maxed her 401(k) every January like clockwork. And she had no idea her own plan was hiding a door that could move another $40,000 a year into tax-free savings. Her old […]